Tags |
|
|
Links |
|
|
Answer You - Powerful Promotions and Offers - The Power of Using Holidays to Market Your Busines
Seeing the looks on employees faces when I visit local businesses tells me what many people already know, a lot of people hate their jobs. Spending 40 or more hours of a week at a place you hate can be very difficult. Regardless of the hatred people have for their jobs they need to realize that it could be worse.If you flip through the employment section of your local newspaper I am sure that there are many jobs a lot worse than yours. I constantly see jobs for waiters and waitresses, salespeople, security guards, and other jobs that are not ev
If you happen to have a team that's in the playoffs (go Panthers!!), you could play on that as well. I would venture to say a good majority of people in your area are going to be fans of the local team,
Internet marketing can definitely be more than one has bargained for! Have you found yourself spending countless hours searching, researching, and/or perhaps investigating, surfing, downloading, or joining affiliate programs, and promoting .... Yet, have made little or no online profit? Has it become a tedious and thankless task? Are you disenchanted?The internet is an information highway that has probably taken you on an endless journey uphill and downhill and around the bend. Throwing curves this way and that. Have you been hoodwinked and/or
The way to take your old, stale, and boring offers and spice them up is to tie them into an upcoming holiday or event. You see, we as consumers love a sale or special promotion. It’s especially attractive if it’s tied to or based on a particular event.
For example, on the day after Thanksgiving everyone and their dog gets up before the crack of dawn to go shopping. Why? Because businesses have figured out that if they create special offers and promotions based around Christmas shopping then people will respond in droves.
Another great example of a business using a holiday to present an offer could be a New Year's Eve special offered by many hotels. The special could include a nice dinner, champagne toast at midnight, a room for the night, and breakfast in the morning.
Here’s an example of a current event that could be used to present offers. The Super Bowl(TM) is coming up in roughly 3 weeks and we all know what a big a deal as this one game is, even if your team isn't in it. This is an ideal event to base a special package or offer around. Think of all the people that throw or attend Super Bowl parties, even if their team’s not in the game.
To take advantage of this upcoming event, put together a mailing or flyer that offers a package of services that reference this big game. Create a package of all your lawn maintenance services and give it a headline like, 'Make Your Lawn Look Just as Pristine as The Field at the Super Bowl(TM).' Or you could create a package, give it a catchy name like the '{Your Name} Lawn Care's Super Bowl(TM) XL Special', and then charge $40 for the entire thing. (The 'XL' means 40, so play on that price in your offer!)
If you happen to have a team that's in the playoffs (go Panthers!!), you could play on that as well. I would venture to say a good majority of people in your area are going to be fans of the local team, s
When I was a little girl my father would ask me what I thought to be very strange mind bending questions. Once asked, they would send me off on a never ending search for answers. One of his favorites that always stuck with me was…"If a camel is carrying a bag of feathers and he's carrying as many feathers as he can, can the camel carry one more feather?"Strange question, right? At six years old I exclaimed, "sure why not, it's just a feather". My father would simply shake his head—no. It wasn't until years later that I realized I had
The way to take your old, stale, and boring offers and spice them up is to tie them into an upcoming holiday or event. You see, we as consumers love a sale or special promotion. It’s especially attractive if it’s tied to or based on a particular event.
For example, on the day after Thanksgiving everyone and their dog gets up before the crack of dawn to go shopping. Why? Because businesses have figured out that if they create special offers and promotions based around Christmas shopping then people will respond in droves.
Another great example of a business using a holiday to present an offer could be a New Year's Eve special offered by many hotels. The special could include a nice dinner, champagne toast at midnight, a room for the night, and breakfast in the morning.
Here’s an example of a current event that could be used to present offers. The Super Bowl(TM) is coming up in roughly 3 weeks and we all know what a big a deal as this one game is, even if your team isn't in it. This is an ideal event to base a special package or offer around. Think of all the people that throw or attend Super Bowl parties, even if their team’s not in the game.
To take advantage of this upcoming event, put together a mailing or flyer that offers a package of services that reference this big game. Create a package of all your lawn maintenance services and give it a headline like, 'Make Your Lawn Look Just as Pristine as The Field at the Super Bowl(TM).' Or you could create a package, give it a catchy name like the '{Your Name} Lawn Care's Super Bowl(TM) XL Special', and then charge $40 for the entire thing. (The 'XL' means 40, so play on that price in your offer!)
If you happen to have a team that's in the playoffs (go Panthers!!), you could play on that as well. I would venture to say a good majority of people in your area are going to be fans of the local team,
We have now reached the fourth phase of the PDCA cycle. This article completes the loop (as well as setting the foundation for beginning at Phase 1 again - Continuous Improvement.As mentioned in the previous articles of the set, some benefits may be derived from reading this article in isolation. However, if you get the chance, please read and use the complete set. The article ids follow...Make Continuous Improvement One Of Your Goals - As Soon As You Possibly Can (ID: 74077) Continuous Improvement - PDCA - T
Another great example of a business using a holiday to present an offer could be a New Year's Eve special offered by many hotels. The special could include a nice dinner, champagne toast at midnight, a room for the night, and breakfast in the morning.
Here’s an example of a current event that could be used to present offers. The Super Bowl(TM) is coming up in roughly 3 weeks and we all know what a big a deal as this one game is, even if your team isn't in it. This is an ideal event to base a special package or offer around. Think of all the people that throw or attend Super Bowl parties, even if their team’s not in the game.
To take advantage of this upcoming event, put together a mailing or flyer that offers a package of services that reference this big game. Create a package of all your lawn maintenance services and give it a headline like, 'Make Your Lawn Look Just as Pristine as The Field at the Super Bowl(TM).' Or you could create a package, give it a catchy name like the '{Your Name} Lawn Care's Super Bowl(TM) XL Special', and then charge $40 for the entire thing. (The 'XL' means 40, so play on that price in your offer!)
If you happen to have a team that's in the playoffs (go Panthers!!), you could play on that as well. I would venture to say a good majority of people in your area are going to be fans of the local team,
A home business is the most economical way to be your own boss. You don’t have to rent office space, there’s no commute, and your expenses are tax deductible. Still, you will have to get the word out about your business if you want customers. Here are some ways to save money.Business cards are a must, but many people don’t get them right away because of the cost. What they don’t realize is that there are ways to get them very inexpensively! If you have a word processing or desktop publishing program on your computer, you can make your own. Many
To take advantage of this upcoming event, put together a mailing or flyer that offers a package of services that reference this big game. Create a package of all your lawn maintenance services and give it a headline like, 'Make Your Lawn Look Just as Pristine as The Field at the Super Bowl(TM).' Or you could create a package, give it a catchy name like the '{Your Name} Lawn Care's Super Bowl(TM) XL Special', and then charge $40 for the entire thing. (The 'XL' means 40, so play on that price in your offer!)
If you happen to have a team that's in the playoffs (go Panthers!!), you could play on that as well. I would venture to say a good majority of people in your area are going to be fans of the local team,
Much has been written about job interviews. The literature includes what to wear, how to act, questions to ask and how to follow-up. One area that the job interview literature rarely touches on is what NOT to ask.For today’s job hunter, whether right out of high school or college, or a seasoned veteran of the workforce, what a candidate asks speaks volumes. Some of the questions to NOT ask as outlined below including why the job candidate should not ask them.“How long does it take to get promoted?” While this is a seemingly innocent
If you happen to have a team that's in the playoffs (go Panthers!!), you could play on that as well. I would venture to say a good majority of people in your area are going to be fans of the local team, so play on this allegiance and loyalty in your offer. Use a little creativity and think about your customers, your target market, and what they really want, come up with something that's different from the standard 'offers' you usually present your prospects and customers.
Another key thing to do is to create some urgency by putting a deadline in the offer. You'll want to pick an end date that corresponds to the particular holiday or event you've chosen as it will reinforce the offer in your prospect's mind. With the Super Bowl(TM) example I shared, you would want to let them know the offer’s only good until immediately following the big game. Once the game’s over, so is your offer. Doing this will create a sense of urgency with the promotion and will to get them to act on your special offer RIGHT NOW!
Finally, don't just settle for a 'one shot mailing'. Create a campaign that consists of two or three pieces at the very least. The more campaign pieces you mail or distribute, the more effective your promotion will be and the more new business you'll receive. In the follow-up mailings, be sure to reference the previous mailings and build on the 'story' you started with the first one. I guarantee that none of your competitors are doing this and it will definitely set you apart from the rest of them in the minds of your customers and prospects.
Don't be afraid to use this technique again and again as there are constantly holidays and other special days or events that can serve as the backdrop for these types of offers. I mentioned the Super Bowl(TM), but there's also President's Day, Valentine's Day, St. Patrick's Day, Easter, Mother's Day, Father's Day, the 4th of July, someone’s birthday, a local festival, and on and on and on. You get the idea.
All it really takes is a little creativity and planning and you'll soon have a powerful system for creating cash flow surges whenever you need it by using thes
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.answeryou.net/article/28652/answeryou-Powerful-Promotions-and-Offers--The-Power-of-Using-Holidays-to-Market-Your-Busines.html">Powerful Promotions and Offers - The Power of Using Holidays to Market Your Busines</a>
BB link (for phorums):
[url=http://www.answeryou.net/article/28652/answeryou-Powerful-Promotions-and-Offers--The-Power-of-Using-Holidays-to-Market-Your-Busines.html]Powerful Promotions and Offers - The Power of Using Holidays to Market Your Busines[/url]
Related Articles:
Buy A Business And Save A Lot Of Money On Equipment With This Simple Tip
General Construction Site Safety
Marketing Tips for Consultants
Bookmark it:
|