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Answer You - Is Your Image Reflecting Your Business?
Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same author,different title and packaging or different author repeatingsomeone else’s list. All the how-this and how-that wasdriving me crazy as to what is REALLY required to make$100,000 or more in revenue. A few months ago, I decided to go on a pilgrimage to createa quick and easy-to-see, all-in-one-place list of what doesit REALLY take t
Pick up any business publication today and it is likely you will see at least one article on the subject of employee engagement. Employee engagement is the degree to which employees work with passion and feel a profound connection to their company. Gallup International recently reported that businesses in the top 24% of employee engagement had less turnover and a higher percentage of customer loyalty, profitability and revenue.The research into employee engagement goes on to say that trust in the workplace is the foundation of employee engagement. If that is true, it would be useful if we could get a better idea of what reall
How do you act when you meet somebody for the first time? Do you pay attention to his/her general look? I do!
Do you know that in life and more importantly in business you have only 30 seconds to make the right first impression when you meet somebody for the first time?
Yes, in just 30 seconds people will subconsciously make a decision on whether they want to work with you or not. So make that first contact count.
How you dress influences what people think about you?
Working with small business owners for years in France and for the last four years in New York, and now specializing in networking, I have to say that I am always surprised to see how some people dress for networking events or business meetings.
Those who do not dress in suitable business attire are usually the ones who are surprised that their business doesn’t take off.
How do you act when you buy a product in a store?
Let’s say that you are looking at a printer and you have the choice between two brands. The product inside the boxes has the same exact characteristics. So how do you make your choice? Do you choose the one with the less attractive package or with the most attractive package? Do you choose the one which highlights the characteristics and benefits of buying this product? Or the one which presents the product in
Whatever business you are in, either online or offline, you've got to constantly generate business/product ideas.If you've ever wondered how on earth those big corporations and companies generate wonderful and irresistible products plus powerful and revolutionary ideas, here are the 11 basic principle behind it all and the greatest of news is that it can be applied to any business.1. Pick up an existing product, add additional benefits and offer it at the old price or at a cheaper price.2. Strip an existing product to the basics and offer the real substance at a basic price. Here is a very good illu
Yes, in just 30 seconds people will subconsciously make a decision on whether they want to work with you or not. So make that first contact count.
How you dress influences what people think about you?
Working with small business owners for years in France and for the last four years in New York, and now specializing in networking, I have to say that I am always surprised to see how some people dress for networking events or business meetings.
Those who do not dress in suitable business attire are usually the ones who are surprised that their business doesn’t take off.
How do you act when you buy a product in a store?
Let’s say that you are looking at a printer and you have the choice between two brands. The product inside the boxes has the same exact characteristics. So how do you make your choice? Do you choose the one with the less attractive package or with the most attractive package? Do you choose the one which highlights the characteristics and benefits of buying this product? Or the one which presents the product in
In my experience with real estate postcard marketing, and in dealing with agents who use real estate postcards, I would put most postcard problems under the following three categories:1. Over-reliance on technology 2. Over-reliance on weak offers 3. Over-reliance on vendorsSome agents experience one of these postcard marketing flaws, while other are afflicted by all three at once. To avoid these flaws altogether -- and to create the kind of real estate postcards that generate a strong response -- we have to examine each flaw in turn:Postcard Marketing Flaw #1- Over-Reliance on TechnologyYou
Working with small business owners for years in France and for the last four years in New York, and now specializing in networking, I have to say that I am always surprised to see how some people dress for networking events or business meetings.
Those who do not dress in suitable business attire are usually the ones who are surprised that their business doesn’t take off.
How do you act when you buy a product in a store?
Let’s say that you are looking at a printer and you have the choice between two brands. The product inside the boxes has the same exact characteristics. So how do you make your choice? Do you choose the one with the less attractive package or with the most attractive package? Do you choose the one which highlights the characteristics and benefits of buying this product? Or the one which presents the product in
Wake up timeBy now you may be realizing that the service department is really caught in the middle, between the sales department and manufacturing. This is a real challenge for the service department. In order to survive we must build a strong working relationship not only with the customers but also with the sales department and the manufacturer or supplier. I would recommend that each employee be assigned to a liaison group by product line to work as a point of contact between sales and manufacturing. This should be at least two or three employees meeting weekly on new products and monthly as the product a
How do you act when you buy a product in a store?
Let’s say that you are looking at a printer and you have the choice between two brands. The product inside the boxes has the same exact characteristics. So how do you make your choice? Do you choose the one with the less attractive package or with the most attractive package? Do you choose the one which highlights the characteristics and benefits of buying this product? Or the one which presents the product in
To achieve business growth, you need to focus on your strengths and hire others to take care of the rest.Unfortunately, entrepreneurs often fail to employ this fundamental business growth strategy.Whether it’s driven by pride or fear, I meet many entrepreneurs who have difficultly delegating, including recently: a fashion designer who won’t let go of her accounting; a pastry chef who refuses to let designers get near his website; and a furniture maker who turns down professional help to arrange his storefront.“To be good at business does not mean you have to be good at everything,” suggests Mark Wardell, President
And it is exactly the same thing where people are concerned. How a prospect will choose between you and your competitors is not based on your experience and your competencies, but is based on the way you look.
If you are able to impress them with the way you dress and the way you look, they will pay more attention to what you have to say.
It seems unfair, I know, but remember that you are judged every day, simply on the way you look.
So how to maximize your appearance:
1- Create an image to impress!
Your image is what people see long before you even get the chance to speak. Choose a wardrobe that works for you and your business. But you need to be yourself, don’t try to copy somebody, follow what you see in a magazine, or follow some fashion trends, because if your image doesn’t reflect your personality, people will see it immediately.
Don’t try to fake it, be yourself.
Create an image that fits your business. Have the right attitude. Be consistent with your image. The image you reflect, good or bad, has a direct impact on how other perceive your business.
In other words
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