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Answer You - Bloggers Vs Internet Marketers - Which One Are You?
I think it’s a reflection on the entire organization when employees at all levels allow polarization to get out of control. Not only does incessant bickering between departments lower employee morale, it is equally bad for productivity.Even the best of organizations are not exempt from internal strife. Outside salespeople are often at operations’ throat.Operations fusses about having to work harder than inside sales.Administration complains that both inside and outside salespeople are inattentive to detail. Etc. Etc. Etc. It’s amazing how adults can behave so childishly.Perhaps we should tak
The Internet marketer also analyzes his list to determine their inte
There are many psychological reasons why people will buy from the first time and why they do not buy from you again. There are books on many of these reasons. Many of these reasons are totally out of your control.But what about the ones that you are in control of?What about the legit reasons that you or your staff cause?Here are the ten top reasons why people do not buy a second time around.1. Follow up after the sale was poor perceived quality, nonexistent, or too far after the sale.2. You didn't ship the product in the time promised. Whether they needed it immediately or it si
Since I had nothing better to do today, I decided to take the risk of being flamed by hate mail by telling you exactly where the line is drawn. While these are examples from the extreme ends of the online publishing spectrum, I believe you'll see my point by the end of this article.
Nowadays, almost every Internet marketer I know has a blog. However, none of them like to be called a blogger. Most bloggers on the other hand think they're Internet marketers. Those poor misguided souls.
Here's what fundamentally different between a blogger and a real Internet marketer making a living online:
1) Living on Search Engine Traffic
The most obvious trait I've seen in a blogger is their over-reliance on search engine traffic. In fact, probably the only way they know of getting visitors to their blogs is by getting a "degree" in Google, and spending all their time trying to please Big-G.
Internet marketers on the other hand see search engine traffic as just one component of their entire marketing campaign. They have access to a wider range of tools such as articles, joint-ventures, pay-per-click advertising and email marketing to mention a few. They have the knowledge to use them and they do so regularly.
2) Lack Of Control Over Their Mailing List
Another common trait of a blogger is the dependence on RSS subscription services like Feedburner to build a database of potential customers. they're content with the fact that by doing this they will never be able to send messages to their loyal readers other than what they post on their blogs.
When you get to a blog maintained by an Internet marketer, instead of seeing a "Subscribe by Feedburner" form, you'll see a "special offer" or reason to optin, followed by a customized form using Aweber or a similar service. By doing this, the Internet market captures the full details of his visitors and is free to send them emails that were never intended to be published on their blogs.
The Internet marketer also analyzes his list to determine their inter
Compliance training gets no respect. Training managers view it as something of a bugaboo. Most trainees greet it with about as much enthusiasm as they would a parallel parking contest. So what is it, why do we need it, and how can we best go about it?Well, government regulations and business best practices dictate that you not only conduct certain courses but also maintain records to show that they have been taken and understood by all concerned. Not offering such training can jeopardize the health and safety of your workers, earn the ire of your shareholders, and/or get you on the wrong side of the regulato
Here's what fundamentally different between a blogger and a real Internet marketer making a living online:
1) Living on Search Engine Traffic
The most obvious trait I've seen in a blogger is their over-reliance on search engine traffic. In fact, probably the only way they know of getting visitors to their blogs is by getting a "degree" in Google, and spending all their time trying to please Big-G.
Internet marketers on the other hand see search engine traffic as just one component of their entire marketing campaign. They have access to a wider range of tools such as articles, joint-ventures, pay-per-click advertising and email marketing to mention a few. They have the knowledge to use them and they do so regularly.
2) Lack Of Control Over Their Mailing List
Another common trait of a blogger is the dependence on RSS subscription services like Feedburner to build a database of potential customers. they're content with the fact that by doing this they will never be able to send messages to their loyal readers other than what they post on their blogs.
When you get to a blog maintained by an Internet marketer, instead of seeing a "Subscribe by Feedburner" form, you'll see a "special offer" or reason to optin, followed by a customized form using Aweber or a similar service. By doing this, the Internet market captures the full details of his visitors and is free to send them emails that were never intended to be published on their blogs.
The Internet marketer also analyzes his list to determine their inte
FROM the 'MORAL HIGH GROUND', where we imagine ourselves, the Enron fiasco should have come as no surprise. Enron is simply a quintessential example of the degradation of principles such as trust, loyalty and ethical standards.Why it happened,however,is what really needs to be understood if business is to restore its ethical foundation and survive tumultuous times.Few will argue that business today is more challenging and competitive; most everyone accepts that the marketplace is more cutthroat than ever. We live in a dog-eat-dog world where for most, corporate survival is focused on just trying to not g
Internet marketers on the other hand see search engine traffic as just one component of their entire marketing campaign. They have access to a wider range of tools such as articles, joint-ventures, pay-per-click advertising and email marketing to mention a few. They have the knowledge to use them and they do so regularly.
2) Lack Of Control Over Their Mailing List
Another common trait of a blogger is the dependence on RSS subscription services like Feedburner to build a database of potential customers. they're content with the fact that by doing this they will never be able to send messages to their loyal readers other than what they post on their blogs.
When you get to a blog maintained by an Internet marketer, instead of seeing a "Subscribe by Feedburner" form, you'll see a "special offer" or reason to optin, followed by a customized form using Aweber or a similar service. By doing this, the Internet market captures the full details of his visitors and is free to send them emails that were never intended to be published on their blogs.
The Internet marketer also analyzes his list to determine their inte
If you really want to earn more money with your small business than you need to strongly consider adding a P.I.G. Obviously, I am not referring to the questionably adorable pot bellied pig that many fine people have adopted for a pet. The concept of adding a Passive Income Generator to your business should be a top priority if you want long term income.What exactly is a Passive Income Generator and how can it be used to make more money for your small business?As the names suggests, a P.I.G. is a product, system or service that will pay you and your company long after it has been implemented. In fac
2) Lack Of Control Over Their Mailing List
Another common trait of a blogger is the dependence on RSS subscription services like Feedburner to build a database of potential customers. they're content with the fact that by doing this they will never be able to send messages to their loyal readers other than what they post on their blogs.
When you get to a blog maintained by an Internet marketer, instead of seeing a "Subscribe by Feedburner" form, you'll see a "special offer" or reason to optin, followed by a customized form using Aweber or a similar service. By doing this, the Internet market captures the full details of his visitors and is free to send them emails that were never intended to be published on their blogs.
The Internet marketer also analyzes his list to determine their inte
What is the biggest advantage of forming an alliance?Everyone has their own definition of an alliance. I had a potential alliance with a person that was starting his own business. He came to my residence with his partner and I brought in a couple of friends and business associates to discuss the possibilities. He gave us a fabulous demonstration of his company offerings. I really liked what he had to offer and was willing to pass leads on to him. He was excited about the possibilities. He next mentioned that he would love to work with our current client base. I asked how he saw the relationship working and his r
The Internet marketer also analyzes his list to determine their interests, and provides more value based on this findings. He masters his list and knows that they're his most important asset; not the blog.
3) Reluctance on Promoting Affiliate Products
I've seen so many bloggers state "That's my affiliate link" right after they post it on their blogs. It's almost as if they're afraid of their readers finding out that they somehow benefit by putting that link up. They feel guilty making money from others with an affiliate link, so they clearly brand it as such.
The Internet marketer however has no issues with this. His job is to promote products he feels will benefit his market, and he is not afraid to get paid for it. In fact, the Internet marketer EXPECTS to get paid for his efforts, or he doesn't bother doing it at all.
4) Just Publishing Vs Real Marketing
Most blogger are publishers. They focus on getting content up, and then wait for people to come and chew it up. "Build it and they will come", says the blogger. You can't really blame them for taking that stand, because they lack marketing and advertising skills. They really have no other option.
Internet marketers on the other hand know that the marketing graveyard is filled with great ideas and excellent content that never saw the light of day. They know that they need to get out there and market themselves, their products and their overall brand in order to survive in the long term.
5) Limited Knowledge on Monetizing Traffic
Bloggers know of only one monetization method: advertising. The easiest is of course some sort of contextual advertising like Google Adsense or Chitika. Some even go for blog advertising networks and selling text links on their blog, but at the end of the day, they're still
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