Tags |
|
|
Links |
|
|
Answer You - Good Landing Page Design Tips
As you begin to formulate and execute your individualized marketing plan, it becomes important to acknowledge and identify the two styles of marketing—Sales and Education.I found that personally I was very turned off by what felt to me like hard sell, yellow-boxed, bonus laded, you-can’t-live-without-it sales pages while other people responded well to them. I also know they make money. However, I knew that was not my personal style and I wasn’t certain if that were the only way, that I could do it. I was attracted to a more gentle approach. Fortunately, a friend p
5.Be Factual
Use facts and figures instead of generalities.
General: Prices Reduced
Factual: Prices Reduced by 20 percent
6.Clear Call to Action
Tell your visitors what you want them to do. Buy now, click here to download, fill in n
Making sales – whether from the sales floor in a retail outlet to gaining big money clients for a big multi-national – is a truly exhilarating thing. But as big as the buzz is when you’ve gained a new client or sale, when losing a client or sale, it really can add weight to the truthfulness of the expression, ‘once bitten twice shy’. It’s easy to blame ourselves, blame our methods, something we’ve done; when really it could be that the customer or client just wasn’t ready to buy.Rejection in sales can create a big impact on us after time; rather than having a fear
It's the page your website visitor arrived at after clicking a link. The link could be on any page on your website or pay per click advertising or banner ads or keyword search.
The goal of landing page is to cause your visitors to take definite action. You don't want your visitors to leave until you get them to do what you want them to do. To click on the buy button, to sign up for an affiliate program, to download a free ebook or software, to sign up for a course, or to subscribe to your free newsletter.
The landing page is a direct marketing copy. Your visitors landed here through a link on your webpage, an ad, a keyword search, pay per click advertising, banner ads, and now you want to convert them.
Here are some tips to design a good landing page...
1.Content Relevance
Your landing page content must be relevant to what people were looking for when they applied the click through. The closer the match is the higher the chances of conversion.
2.Be Concise
Net writing is different than offline writing. Generally, when people surf the Internet they give short attention span to what they are reading. So be concise. When visitors arrive at your landing page they are already predisposed to buy, or they want to get more information of your product or service. By all means give them information but be concise. Don't use more than three sentences to communicate a point. Think through and concise what you want to say. Use bulleted list to communicate the benefits of your product or service.
3.Get straight to the point
The landing page is a highly customized marketing copy for your product or service or affiliate product or service. Don't distract your visitors with advertisements, links to other web pages. Don't let your visitors wade through a whole bunch of hosh posh before they get to want they want.
4.Focus
Dedicate one landing page to only one product or service. Don't try to promote multiple products (unless they are of the same product group)or services on one page. Create separate landing pages and campaigns if you have multiple products or services to promote. Focus on one product or one product group on each landing page.
5.Be Factual
Use facts and figures instead of generalities.
General: Prices Reduced
Factual: Prices Reduced by 20 percent
6.Clear Call to Action
Tell your visitors what you want them to do. Buy now, click here to download, fill in na
Sometimes the biggest results come from doing a lot of small things. If you are a solo professional, own a home-based business, or are operate a one-man or one-woman business, you may need to do a lot of small marketing steps in order to bring in steady streams of customers.Here are a few ideas that can help you get started:Send out a press release. Find something about your business that is newsworthy (or make something newsworthy happen) and tell the press about it.Start a new, specialized service no one else offers. Make this a nich
The landing page is a direct marketing copy. Your visitors landed here through a link on your webpage, an ad, a keyword search, pay per click advertising, banner ads, and now you want to convert them.
Here are some tips to design a good landing page...
1.Content Relevance
Your landing page content must be relevant to what people were looking for when they applied the click through. The closer the match is the higher the chances of conversion.
2.Be Concise
Net writing is different than offline writing. Generally, when people surf the Internet they give short attention span to what they are reading. So be concise. When visitors arrive at your landing page they are already predisposed to buy, or they want to get more information of your product or service. By all means give them information but be concise. Don't use more than three sentences to communicate a point. Think through and concise what you want to say. Use bulleted list to communicate the benefits of your product or service.
3.Get straight to the point
The landing page is a highly customized marketing copy for your product or service or affiliate product or service. Don't distract your visitors with advertisements, links to other web pages. Don't let your visitors wade through a whole bunch of hosh posh before they get to want they want.
4.Focus
Dedicate one landing page to only one product or service. Don't try to promote multiple products (unless they are of the same product group)or services on one page. Create separate landing pages and campaigns if you have multiple products or services to promote. Focus on one product or one product group on each landing page.
5.Be Factual
Use facts and figures instead of generalities.
General: Prices Reduced
Factual: Prices Reduced by 20 percent
6.Clear Call to Action
Tell your visitors what you want them to do. Buy now, click here to download, fill in n
When you’re in the computer consulting business, you’re selling your personality, you’re selling your charisma, and you’re certainly selling your business knowledge. Most specifically, however, at the end of the day, you are selling your time. You can’t afford to waste it. You need to be able to account for every hour that you spend, regardless of whether it’s billable, whether it’s sales function, whether it’s prospecting, or whether it’s administrative. In this article you'll learn how to determine whether a service call is a good use of your time.Computer Cons
2.Be Concise
Net writing is different than offline writing. Generally, when people surf the Internet they give short attention span to what they are reading. So be concise. When visitors arrive at your landing page they are already predisposed to buy, or they want to get more information of your product or service. By all means give them information but be concise. Don't use more than three sentences to communicate a point. Think through and concise what you want to say. Use bulleted list to communicate the benefits of your product or service.
3.Get straight to the point
The landing page is a highly customized marketing copy for your product or service or affiliate product or service. Don't distract your visitors with advertisements, links to other web pages. Don't let your visitors wade through a whole bunch of hosh posh before they get to want they want.
4.Focus
Dedicate one landing page to only one product or service. Don't try to promote multiple products (unless they are of the same product group)or services on one page. Create separate landing pages and campaigns if you have multiple products or services to promote. Focus on one product or one product group on each landing page.
5.Be Factual
Use facts and figures instead of generalities.
General: Prices Reduced
Factual: Prices Reduced by 20 percent
6.Clear Call to Action
Tell your visitors what you want them to do. Buy now, click here to download, fill in n
Here are seven good reasons why you should consider 2Checkout.com (also known as 2CO) as your credit card processing solution and merchant account alternative.1. Accept Credit Cards Without a Merchant AccountFor an initial fee of $49.00, you can accept all major credit cards as well as online checks. Fees are 5.5% of sales and $0.45 per transaction.2. Handle Both Intangible and Tangible ProductsWhile ClickBank.com restricts itself to digital products, 2Checkout can handle both digital and physically shipped products.eted list to communicate the benefits of your product or service.
3.Get straight to the point
The landing page is a highly customized marketing copy for your product or service or affiliate product or service. Don't distract your visitors with advertisements, links to other web pages. Don't let your visitors wade through a whole bunch of hosh posh before they get to want they want.
4.Focus
Dedicate one landing page to only one product or service. Don't try to promote multiple products (unless they are of the same product group)or services on one page. Create separate landing pages and campaigns if you have multiple products or services to promote. Focus on one product or one product group on each landing page.
5.Be Factual
Use facts and figures instead of generalities.
General: Prices Reduced
Factual: Prices Reduced by 20 percent
6.Clear Call to Action
Tell your visitors what you want them to do. Buy now, click here to download, fill in n
Many business owners take basic steps to protect their business from break-ins—but most don’t think a burglary is really likely until it happens to them. Don’t wait for a break-in to put a solid business security plan in place. Here are a few tips on how you can protect your business, your employees, and your livelihood from robbery.For retail: Make sure you know when someone enters the store. Many retail businesses install a chime over the door so that employees know whenever someone enters or leaves. This allows for better customer service—if your employees
5.Be Factual
Use facts and figures instead of generalities.
General: Prices Reduced
Factual: Prices Reduced by 20 percent
6.Clear Call to Action
Tell your visitors what you want them to do. Buy now, click here to download, fill in name and email address to subscribe or whatever. Keep all call to action text in bold.
7.Readable Text
Sure, there's nothing much to look at a page with white background and black fonts. But it's definitely easier to read the text than a red background with black fonts. Remember, it's the words that sell. Your website visitors must be able to read your text with ease.
8.Navigation Links
Not at all, if you could help it. The only link you want your website visitors to click on your landing page is the call to action link.
9.Graphics and Images
Keep visual effects to a minimum unless you are running an online audio or video business, real estate business, or selling holiday destinations. Keep in mind that for direct marketing it's the words that sell. Graphics and images serve only to enhance your text communication, not cloud it.
10.Grammatical and Spelling Errors
Check through your text and correct all grammatical and spelling errors. Otherwise it gives your website visitors a negative impression of you and the company you represent. Once visitors have a negative impression, it becomes difficult to convince them of the product or service that you are promoting. First impression counts a lot.
11.Make it personal
Make it personal to connect with your visitors. Use a lot of You and Your in your text.
12.Make your text clear and simple to understand
Avoid colloquialism or jargons. Use terms and phrases that people readily understood. Use short sentences, and phrase them in the active voice.
A good landing page will always sport good conversion rate as compared to a poor one. Take the time to think and rethink, work and rework your landing pages. Don't make the mistake of just optimizing for the search engines. You need to optimize your landing pages for humans too. Ultimately, it is humans that give you the sales.
You may freely distribute this article or post it on your website. We only ask that the author’s r
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.answeryou.net/article/85794/answeryou-Good-Landing-Page-Design-Tips.html">Good Landing Page Design Tips</a>
BB link (for phorums):
[url=http://www.answeryou.net/article/85794/answeryou-Good-Landing-Page-Design-Tips.html]Good Landing Page Design Tips[/url]
Related Articles:
How to Make More Money Extending Credit
How to Get and Stay Motivated!
Bookmark it:
|